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Daniel Radcliffe shows support for Mexican reading campaign
News - Newsflash
Written by Red   
Thursday, 06 November 2014 14:44

Daniel Radcliffe showed his support for the Mexican reading campaign set up by the Communication Councel in Mexico - more can be found at LeerMX.com.

This new campaign aims to make reading an inspiring, moving participatory and involving all; where young people are the influencer entity that transforms our society making way for knowledge and recreation, becoming a role model for adults and for future generations.

The guiding principle of the campaign is to communicate to young people beyond their appearance, what really matters is what is in your head. In this sense, reading is the tool that makes what's inside of them is better and stronger, because through it can express, create, engage and build their own personality. Likewise, the campaign applauds individuality, respects the identity, dress and think, encouraging freedom of expression among young people.

Mexico is the second largest number of young people, therefore this reading phase, the Communication Council is convinced that the effect of this campaign will help to multiply efforts to make Mexico a country of readers, understanding that reading is the tool for raising educational standards in our country. 

 

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